Role Overview
Develop and maintain websites using Webflow and WordPress platforms for D2C brands. Create custom solutions that support marketing objectives and provide excellent user experiences.
Key Responsibilities
Platform Development
- Develop custom WordPress themes and plugins for D2C brands
- Create responsive Webflow websites with advanced interactions
- Build custom post types, fields, and content management solutions
- Implement e-commerce functionality using WooCommerce and Webflow E-commerce
Design Implementation
- Convert design mockups into fully functional websites
- Implement custom animations, interactions, and visual effects
- Ensure cross-browser compatibility and mobile responsiveness
- Optimize websites for speed, SEO, and user experience
Integration & Functionality
- Integrate websites with third-party tools and APIs
- Set up analytics, tracking, and conversion optimization tools
- Implement marketing automation and lead generation features
- Connect websites with email marketing and CRM platforms
Maintenance & Optimization
- Provide ongoing website maintenance and security updates
- Monitor website performance and implement optimizations
- Troubleshoot technical issues and provide client support
- Create backup and disaster recovery solutions
Key Performance Indicators
- Website performance metrics (speed, SEO scores, conversion rates)
- Client satisfaction with website functionality and design
- Project delivery timeline adherence and quality standards
- Technical issue resolution time and effectiveness
- Skill development in new platform features and technologies
