This is a core Webflow ownership role at Valorx.
You will fully own the Valorx website—architecture, CMS, performance, animations, SEO, experimentation, and continuous improvement. This is not a support or execution-only role. You are accountable for outcomes, quality, and reliability.
We're looking for someone who combines strong Webflow craft, marketing thinking, AI awareness, and a clear ownership mindset.
What You Own
- End-to-end ownership of valorx.com Webflow architecture, CMS structure, and standards
- Site performance, SEO hygiene, and accessibility
- Animations and interactions (Webflow + GSAP)
- CRO, A/B testing, and experimentation
- Documentation, SOPs, and best practices
Key Responsibilities
- Design, build, and maintain production-grade website using Webflow
- Translate Figma → Webflow with pixel accuracy and scalability
- Architect CMS collections for blogs, case studies, product pages, and resources
- Implement advanced animations and interactions using: Webflow Interactions, GSAP
- Ensure animations improve UX and conversion, not visual noise
- Optimize pages for SEO, accessibility (ADA/WCAG), and performance
- Implement and manage: Google Tag Manager (non-negotiable), Google Analytics (GA4), Microsoft Clarity
- Support A/B testing, CRO, and experimentation
- Implement localization for select languages
- Collaborate closely with marketing, brand, content, and product teams
- Proactively suggest UX, layout, interaction, and conversion improvements
- Maintain documentation and educate teams on Webflow best practices
AI & Modern Web Expectations
- Use AI tools to improve speed, quality, and decision-making
- Understand how AI impacts SEO, search behavior, and web journeys
- Experiment with AI-assisted workflows
- Stay current with modern web and marketing trends
Experience Filter
This role is NOT for you if:
- You rely on templates or shortcuts
- You've never owned a live production website end-to-end
- You avoid accountability for bugs or performance issues
- You treat performance, accessibility, or naming as optional
This role IS for you if:
- You have 5+ years of hands-on Webflow experience
- You've owned live SaaS or B2B marketing websites
- You think in systems, not pages
- You work independently and follow through
- You care deeply about craft and outcomes
Essential Technical Skills
- Advanced Webflow (CMS, architecture, scalability, custom content structures)
- HTML5, CSS3, JavaScript (intermediate)
- GSAP in production
- Responsive design and browser behavior
- SEO fundamentals and performance optimization
- Manage on-page analytics, events, and tracking integrations
- Deliver performance reports and insights to stakeholders with clear, actionable recommendations
- Accessibility best practices (ADA / WCAG)
Tools & Technologies
Core: Webflow
Design: Figma
Marketing Automation: Marketo (forms, lead routing, UTMs, custom styling)
Analytics & Behavior:
- Google Tag Manager
- Google Analytics (GA4)
- Microsoft Clarity
SEO & Optimization: Ahrefs
Accessibility: Pope Tech / WAVE
Integration:
- Salesforce CRM with Marketo (Strongly Preferred)
- Zapier
Certifications
- Webflow Certification (Required)
Behavioral Skills (Non-Negotiable)
- Ownership and accountability
- Clear communication
- Proactiveness
- Attention to detail
- Comfort working in a fast-moving team
Must Apply With
- Updated CV
- Portfolio covering your top 5 live Webflow projects
